Whether you need a little help or a lot, my approach is the same. All projects start with a deep dive into your brand's identity and strategy. We'll assess your audience and what worked and what didn't work before establishing project goals and building a tailored plan. Throughout the project, we'll regularly brainstorm and measure success together. It's all about trust and collaboration.
I believe in social media strategies that make sense for your resources and maximizes your budget. Brainstorming a new campaign and wondering which tactics to include? Trying to identify the trends and hashtags that will optimize your marketing efforts? Unsure of who the right influencers are or what to ask for? Curating and creating the perfect digital assets? Let's chat.
Stellar creative that resonates with your audience is key, but content that differentiates you from your competitors is the grail. Let me help you with content creation, calendar management, and growing your audience. If you are already working with content creators and community managers and just need a second set of eyes, I've always been told that mine are great!
Your website is your 24/7 representative. You wouldn't hire a representative who wasn't polished, up-to-date, friendly and informative; why should your website be anything less? Whether you already have a website that needs a refresh or are starting from square one, I can build you a stylish and intuitive site that you can easily update yourself (or I can update for you!).
Web Design Portfolio
Why hire a writer to design your website? Because content is what connects you to your audience, not code. Plus I promise I'll never speak to you in html jargon!
The information website
7 Mile Island Massage already had a pre-existing website hosted by Wordpress. This website is information-centric with many subpages. Built ten years ago, it needed a visual makeover, content reorganization, and mobile optimization. Now the most important information is front and center, the website looks sleek and works great on mobile.
The portfolio website
Nikolas Pattantyus needed a website that would show off his stunning photography to maximum effect to his ever-growing audience. This site, coupled with a dynamic social media strategy, earned Nikolas Pattantyus Photography unprecedented traffic and purchase inquiries from new clients within the first 48 hours of going live.
The e-commerce website
Millie and Junebug is a new photography and stationery company. While primarily a brick-and-mortar business, we decided an online presence is key to establishing the budding brand's identity. An online store was added to test a clientele beyond the local sales parameters. And yes! Millie and Junebug has since fulfilled both local and international online orders through this website!
Kind words from kind clients. I'm so lucky to have worked with these smart cookies!
Stephanie Bridge, Social Media Marketing Manager at Four Seasons Hotels and Resorts
Yvonne's passion for travel and social media found the perfect home at Four Seasons, and her creative mind and keen design sensibilities led to countless innovative social media activations throughout her years on the team. Her Instagram expertise was particularly invaluable, and several of her initiatives on this channel were recognized in industry publications. Her efforts over the years contributed greatly to Four Seasons' industry-leading and award-winning social media presence.
Kiersten Dunn, Public Relations Manager at Four Seasons Hotels and Resorts
It's rare you come across someone who is passionate about her job & extremely talented at it... but Yvonne is that and so much more. I've had the pleasure of working with her for 4 years now at Four Seasons Hotels & Resorts and am continually impressed by her initiative, kindness & drive. It is a genuine pleasure to work with her and I am beyond excited to see what project she spearheads next!
Yanisa Ratanakosit, Director of Public Relations and Marketing at Ritz-Carlton Hotels
I had a pleasure working with Yvonne on introducing social media as additional e-communication channels in public relations and marketing. Yvonne is not only knowledgeable, enthusiastic, and efficient in her role, but her passion in work and life, with warm and friendly demeanor also make her an outstanding consultant.
Jenn Bertucci, Global Brand Marketing at Four Seasons Hotels and Resorts
Yvonne is an amazing person to work with both professionally and personally. Her can-do approach to everything always astounds me. As a creative and pragmatic thinker, she produces content ideas in a holistic manner and is able to facilitate even the most complex campaigns with ease. She is a bright minded individual with a fine attention to detail. I would highly recommend her at any organization looking for a social media expert or highly skilled Marketing Consultant.